Budgeting in Uncertain Times
Your healthcare continuing professional development (CPD) organization has been highly impacted by the COVID-19 pandemic. You have lost or delayed revenue. You may have incurred higher expenses as you pivoted to providing the needed education for clinicians on this novel virus and the disease states it causes. You may have had to furlough or terminate key staff and may now not be able to rehire these same talented people. As someone involved in budgeting or financial planning for your CPD organization, how do you respond? How do you adjust in the short term? How do you plan for an uncertain future of economic recovery for society and the strong possibility of yet another wave of the pandemic?
This webinar brings together panelists from varying CPD practice settings to share their ideas and advice. They represent a variety of settings: a successful medical education company executive, the head of IME at a pharmaceutical manufacturer, the head of the CME office at an academic medical center, and a medical specialty society executive, who also happens to be vice president of the Alliance. The panel discussion is moderated by Michael Lemon, a recognized national leader in the healthcare CPD space.
After completing this webinar participants will be better able to:
- Identify priorities for funding within their CPD related organization over the next 18 months
- Develop income/expense plans to address various possible scenarios that may face a CPD organization in the next 18 months
- Communicate outcomes of this process to stakeholders